It’s Time to Buy That House

 

By JACK HOUGH

U.S. house prices have plunged by nearly a third since 2006, and homeownership rates are falling at the fastest pace since the Great Depression.

The good news? Two key measures now suggest it’s an excellent time to buy a house, either to live in for the long term or for investment income (but not for a quick flip). First, the nation’s ratio of house prices to yearly rents is nearly restored to its prebubble average. Second, when mortgage rates are taken into consideration, houses are the most affordable they have been in decades.

Two of the silliest mantras during the real-estate bubble were that a house is the best investment you will ever make and that a renter "throws money down the drain." Whether buying is a better deal than renting isn’t a stagnant fact but a changing condition that depends on the relationship between prices and rents, the cost of financing and other factors.

But the math is turning in buyers’ favor. Stock-oriented folks can think of a house’s price/rent ratio as akin to a stock’s price/earnings ratio, in that it compares the cost of an asset with the money the asset is capable of generating. For investors, a lower ratio suggests more income for the price. For prospective homeowners, a lower ratio makes owning more attractive than renting, all else equal.

Nationwide, the ratio of home prices to yearly rents is 11.3, down from 18.5 at the peak of the bubble, according to Moody’s Analytics. The average from 1989 to 2003 was about 10, so valuations aren’t quite back to normal.

But for most home buyers, mortgage rates are a key determinant of their total costs. Rates are so low now that houses in many markets look like bargains, even if price/rent ratios aren’t hitting new lows. The 30-year mortgage rate rose to 4.12% this week from a record low of 3.94% last week, Freddie Mac said Thursday. (The rates assume 0.8% in prepaid interest, or "points.") The latest rate is still less than half the average since 1971.

As a result, house payments are more affordable than they have been in decades. The National Association of Realtors Housing Affordability Index hit 183.7 in August, near its record high in data going back to 1970. The index’s historic average is roughly 120. A reading of 100 would mean that a median-income family with a 20% down payment can afford a mortgage on a median-price home. So today’s buyers can afford handsome houses—but prudent ones might opt for moderate houses with skimpy payments.

For example, the median home in the greater Phoenix market, including houses, condos and co-ops, costs $121,700, according to Zillow.com. With a 20% down payment and a 4.12% mortgage rate, a buyer’s monthly payment would be about $470. Rent for a comparable house would be more than $1,100 a month, according to data provided by Zillow.com.

Of course, all of this assumes mortgages are available—no given now that lending standards have tightened. But long-term data on down payments and credit scores suggest conditions are more normal than many buyers think, according to Stan Humphries, chief economist at Zillow. "If you have good credit, a job and a down payment, you can get a mortgage," Mr. Humphries says. "There’s more paperwork and scrutiny than five years ago, but things are pretty much like they were in the ’80s and ’90s."

Not all housing markets are bargains. Mr. Humphries says Zillow has developed a new price/rent ratio that uses estimates for each individual property rather than city medians, to better reflect the choices facing typical buyers. A fresh look at the numbers suggests Detroit and Miami are plenty cheap for buyers, with price/rent ratios of 5.6 and 7.7, respectively. New York and San Francisco are more expensive, with ratios of 17.6 and 17.2, respectively. The median ratio for 169 markets is 10.7.

For investors seeking income, one back-of-the-envelope way of seeing how these numbers stack up against yields for other assets is to divide 1 by the price/rent ratio, resulting in a rent "yield." The median market’s rent yield is 9.3% and Detroit’s is 17.9%.

Investors would then subtract for taxes, insurance, upkeep and other expenses—costs that vary widely. But suppose total costs were 4% of the purchase price. That would still leave a 5.3% rent yield in the typical market. With the 10-year Treasury yield at 2.2% and the Standard & Poor’s 500-stock index carrying a dividend yield of 2.1%, rents for residential housing in many markets look attractive.

A few caveats are in order. First, not all transactions are average ones. Even in low-priced markets, buyers should shop carefully. Second, prices could fall further. Celia Chen, a senior director at Moody’s Analytics, expects prices to drop 3% before bottoming early next year and rising slowly thereafter. "If the economy slips back into recession, however, we could easily see a 10% drop," Ms. Chen says.

And property "flipping" can be dangerous even when prices are rising. That is because, absent a real-estate boom, house price gains simply aren’t that exciting. Research by Yale economist Robert Shiller suggests houses more or less track the rate of inflation over long time periods.

Houses aren’t the magic wealth creators they were made out to be during the bubble. But when prices are low, loans are cheap and plump investment yields are scarce, buyers should jump.

What Do Buyers Really Want?

So, what do your buyers really want? What are they looking for? Many of today’s homebuyers are actually very practical about what they want in their next home. See which features made the most desired list, and which items are considered deal-breakers.

Top 5 most wanted features:

  1. Garage or parking space
  2. Master suite
  3. Ample storage
  4. Walk-in closets
  5. Guest bedroom

If the property has a garage or dedicated parking area, make sure it gets mentioned in the listing, particularly if it’s a downtown location where space is limited.

What makes buyers walk away?
A busy street or awkward floor plan is out of your hands, but problems like structural damage, odors and ragged landscaping are huge deal-breakers than can and need to be fixed. Even a repair allowance won’t help sway most buyers. Re-evaluate the problem and find a way to have it repaired or replaced before potential buyers walk away.

Is green the way to go?
Increases in environmental concerns and telecommuting are affecting homebuyers’ priorities. Green-built homes and eco-friendly appliances are a big hit everywhere. Many potential buyers like the idea of doing something great for the environment and saving on energy costs at the same time.

Another new trend that makes the list is a home office. With so many people telecommuting for work, an office space is a great feature. If you have an extra bedroom that can be staged as a home office, it might be worth the extra effort.

Take a look at your competition
Are more buyers touring homes with updated kitchens and wood floors? Or is it newly updated landscaping that’s getting all the attention? Find out what’s drawing in the crowds and consider what will help your property stand out. Sometimes it can be as simple as painting the front door using a bright, inviting color. First impressions are everything!

When you know what buyers really want, it’s easier to communicate with your sellers. Have them tour popular houses in the area and let them see what’s getting all the attention.

American Home Shield

10 Tips for Living Green at Home

 

AHS American Home Shield

Besides recycling and water conservation, there are many other ways to live a little greener at home. We’ve put together 10 easy tips to help you get started today.

1) Take reusable bags with you when you shop. Most retailers sell their own reusable bags at checkout, but you can always bring your own. It’s a good idea to keep a few in your car for those spur-of-the-moment shopping trips. Think about how many plastic bags we’ll keep out of our landfills!

2) Buy in bulk. You’ll save on fuel and packaging material. Plus, you’ll spend less money in the long run.

3) Keep heating and air conditioning contained to the spaces you use daily. If you have rooms you only use for guests or storage, close off the vents and doors to help reduce costs and increase efficiency.

4) A programmable thermostat can make a big difference in your energy bill. They’re inexpensive and easy to install. You simply pre-program your ideal temperature settings for when you wake, leave and sleep. You’ll notice a difference in your bill the first month.

5) Does your computer or TV run 24/7? That’s unnecessary energy consumption for items that aren’t in use. Set your computer to sleep mode when you’re finished with the task at hand. If you need the comfort of the TV to fall asleep, you can set the sleep timer to automatically shut off.

6) Shower time. It’s a necessity, but to help conserve water and energy—install a low-flow showerhead. It’s highly efficient and affordable.

7) For less than $150, you can install ceiling fans in your living room and bedroom. You can reduce the thermostat temperature and the room will still feel cool with the fan on.

8) Painting is a quick and easy way to redecorate. When you start selecting colors, try to find low Volatile Organic Compounds (VOC) or no VOC paint. Avoid most latex and oil-based paints to eliminate toxins being released into the air.

9) Anytime you remodel or redecorate, try to find green furniture manufactured from recycled or reclaimed materials. The local thrift stores, antique shops and flea markets have great options, so you can recycle and save money at the same time.

10) At any given time there are at least 10 items in your home that require batteries, so why not switch to rechargeable? You’ll help keep all the remotes and gadgets going while keeping dead batteries out of our landfills.

Staging Secrets: Top 10 Ways to Wow Potential Buyers at Every Showing

 

HGTV.com Rob Howard

Staging sells houses. If you can’t hire a stager, there are several ways you can stay ahead of the curve and catch potential buyers the moment they step in your house. Broker Rob Howard has learned the importance of preparing for showings, and here are his top 10 tips.

1. Nothing Personal But Remove the Photos:
People can be very photogenic, but many clients are distracted by portraits of the sellers, and miss out on key selling points of the home. As an amateur photographer, I love displaying my work, but if I’m selling my house, art will be displayed without people in it. No matter how nice the display, personal photos are just that: too personal.

2. Accentuate the Positive:
My clients usually know what they like best about their home. It’s usually what they saw that made them want to buy, or it’s something that they added to make the home particularly special. Whether it is a staircase, a great view from the kitchen sink, a pergola or a three-car garage, do something to make the buyers linger in that magic space.

3. Smells Like Home:
I’ve heard of many real estate agents bringing in a toaster oven to bake cookies or fresh bread. One colleague joked about keeping an Easy-Bake oven in the trunk of her car. I usually opt for a few plug-in air fresheners. I like using vanilla in the kitchen, fresh scents in the laundry, apple cinnamon in the living room and such. Specific aromas add a theme to the tour, even when it’s not an open house.

4. Ditch the Kitsch and Hide Your Opinions:
My favorite example of unnecessary and unwelcome kitsch is the pink pig sitting on the fridge door asking if you’re eating again. It oinks when your potential buyer opens the refrigerator. This and other comical quips are great fun when you’re living in your home, not when you’re trying to sell it. Especially avoid politically-charged material that expresses strong opinions. You don’t want a potential buyer to dislike you for your beliefs, so remove all questionable material out of sight.

5. Clean Up Your Act:
If you are selling your house, cleaning is a no-brainer. And clutter is a killer. Get a head start on packing, and begin boxing up extras that are taking up space on your mantel, table surfaces, etc. Clutter makes a house look smaller, and if you have a small house, it makes it feel claustrophobic. Not advantageous to a quick or profitable sale.

6. Embrace the Quietude:
When showing a home, music is not necessarily a bad thing. If you don’t know the potential buyer and their taste in music, don’t push yours. If you are going to play music, be sure it doesn’t have vocals. Avoid niche music; not everyone loves hard rock or country and western. If you are set on having music playing in the background for viewings, opt for soft jazz playing at a low level. Unless you have the music-only channels, keep the television turned off. It’s a distraction.

7. Paint the Story:
A coat or two of paint is always a good investment. If you decide to make the effort, consider flat paint in areas for resting and relaxing. You can add some colors, but neutral is always best. Satin paint is great for common areas and places where there is a bit more action taking place. It’s also easier to clean if someone spills some tomato soup on the wall.

8. "Debarkation": Pet-Proof the Pad
If you have pets, especially indoor pets, make sure that during your listing period, you are particularly fastidious in cleaning up after them. Ask a very good friend (or your real estate agent), who will tell you the truth, to come by and give it the sniff test. Also, if you have pets and are trying to sell your home, the purchase of a few air purifiers may also be a great investment. Consider buyers with pet allergies.

9. Show Off the Goods:
Consider placing laser-printed cards on items that remain with the home. Such things could include high-end appliances, dumbwaiters, laundry chutes, built-in sound systems and other goodies. These inexpensive cards are an under-utilized way to bring attention to such selling features. Don’t overdo it though; no more than 5-10 cards in an average-sized home. Be sure to lock up or take jewelry and other valuables with you.

10. Go Away:
No buyers want to discuss your home while you are standing there. On average, my clients spend about 20-30 minutes in a home that has some promise; very few stay more than 5 minutes in a house with the seller in earshot. If nothing else, go outside on the porch or in the yard, and let the home speak for itself.

9 things homebuyers desire in 2011

 

By Dana Dratch of Bankrate.com

Searching for value

Today’s homebuyers want it all.

Items on their shopping list include a home in great condition with rooms that can do double duty. Areas that mingle indoor and outdoor living — patios, porches, decks and outdoor rooms — are always a plus. So are features that offer a little luxury, such as garden tubs, first-rate appliances and high-dollar countertops.

They’re also going back to basics and searching for solid, well-maintained properties that will give them their money’s worth.

"I think this year, they’re buying properties that are in good mechanical condition that have inherent value," says Ron Phipps, president of the National Association of Realtors.

But more than anything, buyers want to drive a hard bargain.

They want "great deals," says Patricia Szot, president of the MetroTex Association of Realtors in Grapevine, Texas. "And no matter where a seller prices their property, they’re looking to negotiate."

Here are nine items popular with buyers this year.

1. Homes in good condition

Buyers demand homes that are well-maintained, Phipps says.

"There’s not a lot of flexibility in that," he says.

The attitude is: "I’d rather spend the money getting into the house" and not have to spend more money later, he says. Buyers don’t want an unknown expense hanging over their heads.

Pat Vredevoogd Combs, past president of the NAR and vice president of Coldwell Banker AJS Schmidt in Grand Rapids, Mich., says she agrees.

"I’m not working with too many people who want a fixer-upper," she says.

One big reason: "Buyers have limited amounts of cash" in most transactions, Phipps says. "Even if they want to do a fixer-upper, they don’t have the money to do it."

"Buyers have enough money to buy," he says. "They don’t have enough money to buy and improve. And the lenders make it really difficult."

2. Rock-bottom bargains

"(Buyers) are more focused on negotiating, drawing limits in their mind and focusing on the strategy," says Justin Knoll, president of the Denver Board of Realtors.

Some of it is a point of pride, he says: "They want to tell their friends and family that they really got a smokin’ deal."

They also want value, says Alice Walker, president of the Greater Nashville (Tenn.) Association of Realtors.

"They are very picky. They’re just a lot more critical," she says. "They are not going to settle because they know they don’t have to."

Her advice to sellers: Repair, update, clean and stage.

"You have to remove every obstacle possible for the buyers," Walker says.

The more-for-less approach even holds when buyers consider bank-owned properties, says Joan Pratt, a real-estate broker at Re/Max Professionals in Castle Pines, Colo.

"They want the short sales and the foreclosures, and they want them to look like they’re owner-occupied," she says. "They don’t want to paint. They don’t want to put carpet in. They don’t want to clean."

And they’re surprised when they don’t find homes in this condition, Pratt says.

3. Outdoor living areas

"The thing that we’ve seen over the past couple of years is more outdoor living areas," says Laurie Knudsen, president of the Charlotte (N.C.) Regional Realtor Association.

Some popular features include screened porches, outdoor kitchens and two-way fireplaces.

"It’s a selling point if a house already has it," Knudsen says. "It’s going to make it more competitive on the market."

4. Incentives

Call it "Rock-bottom deals, part two."

Along with pricing, "it’s all about incentives," says Mabél Guzmán, president of the Chicago Association of Realtors.

To pique buyer interest, sellers offer everything from gift cards for new furniture and paint to financial assistance at closing.

Szot says she agrees and laments that this has made the road more difficult for sellers.

"Not only are (buyers) asking them to lower the price, but they are asking for a lot more," Szot says. "So negotiations are a lot more difficult now."

5. Practical ‘green’ features

Call it "Yankee frugality," Phipps says. What he sees on buyers’ shopping lists is a home that is easy on the planet because it’s easy on the wallet, he says.

Buyers are looking for features such as triple-glazed windows, high-efficiency boilers and energy-efficient appliances.

"The buyer of today wants to make sure that the ongoing operating costs of the house are as controlled and economical as possible," Phipps says.

Another popular item: green features that aren’t tech-related. Buyers are looking at how sun exposure relates to energy efficiency, he says. That will vary by area, he says.

"In some areas, you want larger overhangs to minimize the sun," Phipps says. "In my area (New England), lots of windows on the southern side to maximize the sun would be smart."

6. Open kitchens

"The wall between the kitchen and the family room is evaporating," Phipps says.

"The kitchen is becoming part of the gathering space. And it’s ironic — it’s the way it was 300 years ago. We’ve come full circle."

7. Repurposed materials

Buyers like a material that looks or feels natural, even if it’s not genuine, Phipps says.

"Granite (for counters) is still popular, but it doesn’t have to be granite," he says. "It can be stone, another natural material or something that looks like stone.

"We’re seeing lots of different materials and lots of reusable materials, which is interesting. Also, (we’re seeing) a lot of unusual uses of hardwood, like pine flooring reused for counters," and glazed terra-cotta slabs used for countertops.

8. Smaller, less formal homes

Buyers are buying smaller homes, but they want to be able to use every inch of space, Phipps says.

"They are being much more strategic and efficient with how they use it," he says.

Formal spaces that might be used only three or four times a year are disappearing.

"The slipcover rooms are gone," says Phipps.

That has "led to a repurposing of space," he says. Formal living rooms have been added to great rooms or converted into home offices or entertainment rooms.

"Three to five years ago, if (buyers) could get a loan that would get them into a McMansion with stone and tile and brick and more rooms than they needed, they would do it," says Jeff Wiren, president of the Portland (Ore.) Metropolitan Association of Realtors. "Now, they’re saying, ‘I don’t know if I want to heat that place and clean it.’ They’re being much more realistic."

9. Touches of luxury

Buyers like luxury. Sometimes, the amenities that convey the feeling of living large are relatively simple and inexpensive.

One example is coffee bars in the master bedroom.

"It’s like a butler’s pantry in your bedroom — an area for your coffee pot and accoutrements and a little fridge," Pratt says.

The feature has been popular, especially in high-end homes, for about five years, she says.

Another luxury touch: high-dollar finishes in less-expensive homes, Knoll says. Granite counters and stainless-steel appliances, marble tiles in the bathrooms, and vessel or undermounted sinks continue to impress, he says.

Buyers also like "a living space where you can have bar stools and do some entertaining," he says.

"There is a sex appeal about housing," Knoll says, "and (buyers) do get excited about those kinds of things."

Making Your Home Picture Perfect

 

clip_image001They say a picture is worth a thousand words. Well, in real estate, that picture’s worth translates to dollars and then, if it’s an excellent picture, you can add a few more zeros to that number. That’s why getting the right photos of your home are critical.

Before having your home photographed or, in some cases, videotaped, you’ll want to make sure that it’s in the best possible shape. But what exactly does that mean?

Getting your home ready for a photo shoot is not quite the same as getting it ready to have dinner guests. Yes, there’s the same cleaning rituals such as dusting, and picking up items lying around the house. But making a home picture perfect is about creating an atmosphere that’s welcoming, interesting, and even beckoning viewers and then capturing that with your lens.

How is that done? Professional home photographers use the right equipment to get the job done. Wide angle lens to make the home look larger and show off adjacent rooms in a single photo are one good method. Early morning and late afternoon photo shoots make use of the best lighting times in the day.

Whether you’re going to photograph your home or have a professional do it, adding some props and taking away the clutter will be top priorities.

Let’s start with empty rooms. Showing an empty house isn’t ideal for in-person visits or pictures. Why? You can’t get a feel for how to use the space and when you see an empty room in a picture and it’s hard to grasp its size. The Wall Street Journal suggests bringing in props such as furniture (even just a chair and small table) that will help give the viewer a sense of scale.

If at all possible, rent, borrow, or beg your friends for furniture to have at least a few objects in the room. You don’t need as many pieces of furniture as you would have if you’re living in the home, just some nice tables, lamps, and chairs to create a homey mood.

If you have to photograph the room empty, use a wide-angle lens and capture a bit of an adjoining room like a bathroom–this adds depth and interest. And always use a tripod.

Kitchen comfort. Here’s where you get to have some fun. Think of yourself as a set designer. Your job is to look closely at your kitchen and tuck away all the unnecessary objects. If you leave out an appliance (maybe a good-looking stainless steel one) hide the cord. The appliance isn’t there for use – it’s just a prop.

Now, add some other props–a basket of colorful fruit in a clear glass bowl (nothing too distracting). A plate of cheese and bread with a wine bottle nearby helps set a scene to make the viewer feel welcome.

Clouds are our friends. When you’re shooting outside, a bright sunny day isn’t always the photographer’s friend. If there are big trees and the sun is creating dark shadows, that can make parts of your photo look dreary. Clouds can greatly add mood to the photo without distracting from the exterior shot of a home. On an overcast day, the shadows aren’t as strong and the flowers can actually show up better.

But before you snap that exterior photo, put away those unsightly garbage cans, the seasonal decorations, and those "no soliciting" signs. Remember, you’re making your home not only picture-perfect but model-home perfect too… and that could just be priceless.
Written by Phoebe Chongchua

Home Improvement Apps for iPhone, Android, and BlackBerry: Your Digital Toolbox

 

By: Les Shu

Published: February 17, 2011

Downloadable iPhone and Android apps offer ways to maintain, improve, and save money on your home.

Smartphones like Apple’s iPhone and those based on Google’s Android do more than make calls, thanks to hundreds of thousands of downloadable mini-software items called apps. There are many home improvement apps designed to help you save money or take care of projects. Here are some of the best:

Match that paint color

If you see a color at a friend’s house that would look great in your home, use Benjamin Moore’s Ben Color Capture or Sherwin-Williams’ ColorSnap, free mobile apps for iPhone, to conjure up a matching paint color and code in a jiffy. Take a photo with your phone, and the app matches the paint as closely as possible, and will display secondary and complementary colors. (ColorSnap is also available for BlackBerry.)

Get rid of stains

Good Housekeeping magazine has placed all their best stain-removal and cleaning advice into their free @Home app. It also includes decorating ideas and a searchable list of the 5,000-plus products that have earned a Good Housekeeping seal.

Look for recycled stuff

If you’re searching for a cheap replacement part, or looking for a deal on slightly-used appliances and materials, eBay’s free Mobile app lets you search the auction site’s entire marketplace from iPhone, Android, Windows Phone 7, and BlackBerry devices. You can also put any of your disused-but-functional household items up for sale and recoup some cash.
For listings close to home, search the popular Craigslist site through the free Craigsnotifica for Android or Craigspro for iPhone.

Price comparison

Finding lower prices on electronics and appliances used to mean driving from store to store or scanning Sunday circulars. With the free Price Check by Amazon, you can scan a product’s barcode at a store and compare the price against Amazon and other merchants. (Android and BlackBerry versions are also available.) PriceGrabber has a similar app for iPhone and Android.

Carpenter’s tools in one

For $1.99, the iHandy Carpenter app puts a ruler, protractor, bubble level, surface level, and plumb bob into your iPhone, allowing you to make measurements without lugging out the tool box. It’s perfect for simple jobs like hanging frames and mirrors.
Need just a level? There’s a free app for iPhone from iHandy and for Android from Johnson.

Calculate materials you’ll need

Before you approach a home improvement project, use the $1.99 Handy Man DIY to record dimensions of flooring, windows, walls, and more. It calculates how much material you’ll need and gives you a cost estimate.

Order supplies

If you’re in the middle of a home improvement job and need supplies, use the $4.99 Work Shop app to order them from your iPhone. It’s also a great tool for keep track of expenses or plan your budget for a future project.

Light the way

With the iPhone’s bright display and the super-bright LED flash, you can use it in place of a traditional flashlight to illuminate crawl spaces, attics, cabinet recesses, and other dark spots. There are many apps for this purpose, but two favorites are the 99-cent Flashlight (and 99-cent Flashlight+.

Know what and when to plant

Wonder why certain vegetation isn’t growing in your yard? Landscaper’s Companion provides a reference guide to more than 2,000 plants. You can search for a plant based on your garden’s sun exposure and garden zone, helping to ensure you won’t get any dead leaves after planting. The app costs $9.99.

Find a stud

Using your iPhone’s magnetometer, StudFinderPRO can help you locate studs by locating the magnetic fields emitted by metal objects like screws and nails. The app costs $2.99. A free Magnetic Stud Finder is available for Android devices.

Hire a virtual designer

Need decorating ideas for inspiration? Check out Home Interior Layout Designer—Mark On Call for $2.99. Created by an interior designer, the app can help you plan a space and determine if furnishings will fit. Also consider the $4.99 Living Room app for iPad and the 99-cent Dream Home app for iPhone. 

5 Things to Do Now to Sell Your Home in 2011

By Tara-Nicholle Nelson

Whether you are simply trying to decide whether to sell your home next year, or it’s been on the market before and you are trying to revamp your approach to get it sold next year, here are 5 things you can do to position yourself for home selling success in 2011.

1.  Reality check yourself . . . before you wreck yourself (and the sale of your home, that is). The age-old real estate advice to wanna-be sellers is to get real about pricing – and like my sweet Grandma’s advice about always rinsing the cake batter out with cold water, never hot, the caution against overpricing is advice that will stand you in good stead. (And that cold water trick works, btw – rinsing with hot starts to cook the batter to the bowl!  But I digress)  Before you even get to pricing, though, first you should get real about what your goals really are. Why do you want or need to sell?  And how badly – how important is it to you?  What would it take to make selling make sense?  If you even think you may want to sell your home next year, get clear on these items in your own head before you even talk to anyone outside of your household. Your very next step is to look at your mortgage account statement online and find out what you owe, and find out what your payoff amount would be.

Step 3? Get a reality-based idea of what your home is worth – by talking with several local real estate agents who have a strong, recent track record of succesfully selling homes in your area; these are the folks who’ll have a strong idea of what recent sales are the most comparable to yours, and what a local buyer would agree to pay for your home, as well as what it might appraise at. If 3 agents give you one range, and one gives you a bizarrely higher number, be skeptical about the outlier; there are rare bad apples out there in the agent world who will tell you whatever it takes to get the listing.  Get real and stay there – don’t fall prey to the fallacy that your home is worth more than others, for no substantive reason beyond the fact that, well, it’s yours.

Then, move toward making a decision about whether selling actually makes sense for you. Whatever you do, don’t let your mental GPS steer you anywhere near that fantasyland where all your plans for selling, moving, etc. rest on the hypothetical that you can get 25% more than your home’s actual fair market value. That sort of magical thinking costs you and your agent the time, inconvenience and money it takes to try to conjure up a sale that just ain’t gonna happen, and that doesn’t even count the opportunity costs of other things you could be doing with those resources. If your home’s current value is bizarrely less than you want or need to move on, consider a short sale and price it appropriately or consider staying put and sprucing up your home so it better suits your needs – but don’t price it at your "wishful thinking" price and set yourself and your agent up for failure.

2.  Figure out the lay of your local land.  National blogs and media outlets offer all sorts of useful advice about whether, how and when to sell your home, but there’s one thing that sort of advice cannot convey: what’s going on in your local market. Get active in Trulia Voices, ask questions and read blogs in your local market and start talking with the real estate brokers and agents from your area who are actively blogging, listing properties and answering questions. They can give you the hyperlocal essentials you need to knows.  Sure, it’s a buyer’s market nationwide, on average.  But if you live in Omaha, that may mean that homes sell at or near asking in 45 days or less; in Mesa, Arizona, your home could stay on the market 6 months and sell for 30% below asking.  In my neck of the woods, it’s not bizarre for homes to sell at 5 percent above asking, in two weeks – and that’s still a buyer’s market compared to the 20% above asking sales that were common in 2006.  

Every market is different, and you can neither know what to expect when you list your home for sale, nor implement smart strategies for getting your home sold without knowing what’s going on in yours. 

3.  Tour nearby Open Houses. Your job, as the seller of your home, is to present a compelling package to buyers – compelling enough to make them sign away 30 years of their lives and the vast majority of their worldly possessions in exchange for your home (kinda ups the ante, doesn’t it?). To do that, it helps to get inside the minds of your home’s target buyers.  And to do that, you need to think how they think and see what they see.

Visiting the other homes your target buyers will also see online and/or in real life will give you a sense for how your home’s price and condition will measure up to the competition.  Go view other homes that are for sale in your area, making sure you see at least a few that fall into each of these categories: (a) properties in your neighborhood or similar neighborhoods, (b) homes in your home’s general price range, all around town, and (c) homes that have similar numbers of bedrooms, bathrooms and square feet – no matter what the price. You’ll likely end up seeing homes in a wide range when it comes to price and condition; know that your home, to sell, will need to beat these on one or both measures. Also, if you try to go to at least a few open houses, rather than just asking your agent to show them to you at your convenience, you’ll also get a sense for what sort of buyer traffic you can expect from open houses, and you can even chat with those home’s listing agents about local market dynamics and what factors they believe may help or hurt that particular listing.

4.  Formulate a plan: in A-B-C order.  Collaborate with your broker or agent to put an action plan in place.  Make sure you address: list price, list date, showing arrangements and the property prep work (see #5, below) that your agent recommends you do prior to listing the place. To minimize the stress of a somewhat inevitably stressful experience (i.e., selling your home!), work with your agent on Plans B and C now, too!  What is the average number of days a home stays on the market in your area before it sells (DOM)?  (Hint:  don’t look at the ones that never sold, because you don’t want to be part of that group!)  Decide up front if your home sits on the market for X number of days with no offer, you’ll lower the price to Y.  Also cover alternative marketing plans/vehicles for your home, and even calendar when you might start to offer transactional incentives, like closing cost credits, interest rate buy-downs, throwing in personal property and even making reverse offers to buyers who have expressed an interest but can’t seem to get off the fence. At some point along the timeline, include a pause where your agent can interview buyer’s brokers who have shown your home to collect buyer feedback, so you can course correct your pricing, marketing or staging strategies accordingly.

5.  Do your prep work – fix and pre-pack.  If you are sure you’re selling in 2011, and want to put your holiday vacay time to good use, make a list of all those little repairs you’ve been wanting to do forever, call up your neighborhood handyperson and get ‘em done. Loose knobs and handles, double-hung windows that are painted shut, the frayed carpet on the steps, that broken bathroom tile – fixing those things can give your place just the patina and polish it’ll take to compete with the ample, low-priced competition you’ll have next year.

It may be tough for non-distressed home sellers to compete with foreclosures and short sales on price.  But one area where individual home sellers usually can best the competition is CONDITION! Your home can present to buyers in tip-top  condition in a way that most foreclosures and short sales cannot.  And this includes staging – most foreclosures will be shown vacant, and/or with the debris of the former owner’s lives tragically littering the premises.  Short sales are usually (but not always) a bit better, but are most often shown fully occupied, furnished and cluttered – just as the owners live in them, because of the distressed nature of the sale.  As a non-distressed home’s seller, it behooves you to ensure that your home’s curb appeal is at it’s best and that throughout the interior, the buyer is able to visualize the lovely life they can, scratch that, WILL live once they buy and move into your home. 

Depersonalizing and decluttering are essential to this staging effort; in fact, one wise Trulia Voices contributor tells her sellers to go ahead and start "pre-packing" – put most of the personal items that make your home yours in a box, like you’re getting ready to move (which you are!) and leave your place in as close to model-home move-in condition as possible.

What is an Ice Dam?

 

An ice dam is a wall of ice that forms at the edge of the roof, usually at the gutters or soffit. When it forms the water then backs up behind the ice dam and creates a pool of water. This pool of water can leak into your home and cause damage to walls, ceilings, insulation, and other areas.

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What Causes Ice Dams?

An ice dam can occur when snow accumulates on the slanted roof of a house with inadequate insulation and warm air leaks into the attic at penetrations for plumbing stacks, wiring, chimneys, attic hatches, recessed lights, etc. These warm air leaks are known as attic bypasses. Heat conducted through the insufficient insulation and warm air from the attic bypasses warms the roof and melts the snow. Melt water flows down the roof, under the blanket of snow, onto the eave and into the gutter, where colder conditions on the overhang cause it to freeze. Eventually, ice accumulates along the eave and in the gutter. Snow that melts later cannot drain properly through the ice on the eave and in the gutter. This can result in:

* Leaking roof (height of leak depends on extent of ice dam).

* Wet, ineffective insulation.

* Stained or cracked plaster or drywall.

* Rotting timber

* Stained, blistered or peeling paint.

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How can I remove an existing ice dam?

    * Removing snow and ice dams from the roof will eliminate the main ingredients necessary for the formation of another ice dam and will usually stop the water from coming in within an hour. Using a roof rake and push broom (not water) remove the snow by carefully pulling it down the slope of the roof line. Never pull snow across the roof or it may break off the shingles and other damages. Then carefully chip away a channel through the ice dam so the water will be able to flow through, just make sure you stop when you get close to the roofing. It’s not necessary to remove all of the ice in the gutters or the ice dam itself if you have removed the snow from the roof, it will melt when the temperatures rise.

    * Contact a local contractor who specializes in ice dam removal

   * Ice melt socks of snow melt socks can be placed on the roof ice dam to open a channel and drain the water in minutes.

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How can I prevent ice dams in the future?

* Adding insulation in the attic by a qualified insulation firm

* Locate and seal air leaks (attic bypasses) energy auditor and/or insulation firm.

* Commercial roofline heating systems.

By removing ice dams before they become an issue, you may also be avoiding a roof collapse claim due to the weight of ice and snow!!

Home Appreciation

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